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Here’s why you should sell printables on Etsy, Shopify or your own site
Many people looking to start an online business often have a very limited understanding of what they’re getting into. There are many options you can explore and it can be difficult to decide which is right for you. Affiliate marketing? Ghostwriting? Freelancing?
But you can also earn money by creating simple, easy to create digital products to sell online known as printables. You can do this as a side hustle for some extra income, but you can also turn it into a full time career.
One of the beautiful things about the printables business is that you can do it on your own terms. You don’t need to be a graphic designer, you only need a few tools and the desire to get started. You don’t even need to have your own site to start selling printables online.
Are you ready to start selling online?
Every person’s reason for having a business will be different. However, most are motivated by the desire to create and sell something. If that is what interests you as well, you have a great foundation for your business.
What you need to consider is that success will not come overnight. Like any other business, it will take time before you can expect high revenues. The good news is that there are no overly complex skills involved, so learning shouldn’t be a problem.
Tutorials and other learning resources are easy to find and use. If you want good material that covers printables in depth, check out Pretty Printables Masterclass or Printables by Number. They will guide you step-by-step on what actions to take when selling printables and they make a great starting point for beginners.
Some people are reluctant to start selling on the internet only because it seems so intimidating. They feel they don’t know where to begin. But in reality, it’s quite simple. Selling printables online is just like selling any other item: you need a product and a place you can sell it.
So, why create printables?
Printables are a great way to earn income and share your creative work with the world. They’re easy to create and easy for customers to buy. But there’s more that goes into selling your printables than just posting them online. You need a strategy for selling them. You’ll need to set up your downloads and figure out how you want to market them.
Take a good look at the reasons that initially led you to be interested in selling printables online and distill what’s actually important. There’s a lot of variety, which provides for interests tailored to many people – from practical to playful.
The world of printables is booming. You’re interested in selling printables, but maybe you don’t know why it’s a good idea. Here’s the thing, once you create one of these products, you will be able to continue to make money off it forever. You will have created a passive source of income that can grow over time.
Printables can be marketed again and again to make you money while you’re free to work on something else. This gives you the opportunity to create more printables or put more energy into other revenue streams.
Making money with printables
You may be thinking that this is an easy way to make money, but it isn’t always easy. If you want to start your own business, there will be times when you’re not making much of anything. But the idea is that one day you will turn your side hustle into a full time gig and leave your office job behind for good.
This is doable with printables, but you’ll need to keep an eye on it. It’s not completely set and forget. Once you’ve created your product, the next step will be to make sure it sells. One good way to do that is by making sure you create something worthwhile in the first place. Ensure it’s of high quality so that your audience will appreciate it.
You’ll have to put in the time and effort to create whatever printable product you’ve decided on. Take a moment before moving forward in order to learn what you don’t know. Make sure that you’re learning and practicing your newfound skills. Spending a little time at the beginning will save you time later on.
Or, you may not really have much to learn. It really depends on what skills you already have.
Paying attention to the market
You also have to make sure you set up your products in the right place to sell and update them accordingly, to ensure that the content is relevant. For example, if it’s something dated, like a dated printable planner, you need to update it every year.
You have to be aware of your customer’s needs and take action accordingly. If trends in a certain industry change, you may need to discontinue a printable that is no longer relevant.
Once your store is set up and the printables are listed, you’ll make money on these at all hours of the day – including when you sleep. They’re in high demand and this demand hasn’t shown any sign of slowing down.
The demand for printables is only increasing really, since there is constant development of new designs. This is just another reason why you should get into this business. It has a broad customer audience and consumers keep coming back for more printables.
Deciding which printables to create
Even if you have no idea what to create, there are plenty of ways to find inspiration. Take a look at what you like and need, your hobbies or things you wish for that could make life easier.
With that in mind, take a look at your competitors’ stores and sites. See what’s popular and watch for any trends that seem to be catching on. There are plenty of businesses selling printables on sites such as Etsy.
Getting started on printables is really easy, especially once you know what to do. You won’t spend weeks or months setting them up and not making any progress, so don’t overthink it. The truth of the matter is that it’s just easier than most people think.
Once you figure out what type of printable is a good fit for your chosen niche, you’ll be able to make them even faster. Practice makes perfect and the more you create, the quicker at it you will become. There’s not a lot of time required for simple design projects. You may be able to have printables ready to go in a few minutes or up to a day depending on the scope of your project.
You can create templates to suit your custom needs and make changes quickly. All you need to do is swap out a couple of elements, maybe change the colour scheme, and you can have a ton of variants. This lets you build up a large product inventory more quickly, which in turn allows you to sell a lot more items thereby increasing revenue.
The benefits of selling printables online
One of the best things about selling printables is that you get all the benefits of selling a digital product and none of the cons of physical products. You don’t need to worry about an overflowing pile of products and shipping packages taking up all your storage space.
It’s very easy to get into selling printables online, and it can also be a great creative outlet on top of a revenue stream. Plus, you don’t have to drain your savings to get started. A lot of printables are made in PowerPoint (or Keynote or Google Slides) or the free version of Canva so you probably already have the software you need to get started.
And if you want to save even more time, you can use PLR printables templates to have a brand new product ready to go within minutes. You can check out the freebies that I offer in my shop to see just how quick and easy it is to work with PLR.
Not even sure what PLR is? Check out this post where I explain what it is and why you should care.